Golden Age of Radio

December 11, 1943 The Whistler for one, a number of big musical shows like Hollywood Showcase, a number of quizzes, amateur shows and dramas, and are always readying  new ones. Right now they have a Jane Plakens quarters -hour Ladies in Waiting, with Ellen Drew, Jane Pickens and Patay Moran coming up. WAPI, Birmingham, with Kimmy Willson, as program manager, is the latest addition to the radio sales type of program operation. This outlet is still building. It’s still too soon to look for results, but it is adhering to the modus operandi that has clicked in other towns. WBT, Charlotte, N. C., is perhaps the most interesting story of the lot. They had practically no professional talent in the community and a peculiar audience problem. The Carolinas are one place that people do not leave and do not move into. They are mentally, morally, socially and economically self-sufficient. Cotton, tobacco and furniture are their industries, and folk music—not hillbilly —is the prime favor

Household May Drop ‘ Whistler ’ NEW YORK, Aug. 7—Household Finance, which sponsors The Whistler over the Columbia Broadcasting System(CBS) , this week reportedly decided to drop the mystery airer when the current period runs out September 15. The program is on Wednesdays at 10 p.m. Sponsor is undecided about the future radio plans, but may take a flier on another show,  possibly on a different web, later in the fall. La Vally, Inc., is the agency.

Shaw-LeVally Combo Splits; Each To Form Own Chi Org CHICAGO, July 5 – Shaw-LeVally, Inc, agency formed here about a year ago by John W. Shaw and Norman W. LeVally , two account execs from the Leo Burnett Company, this week dissolved, with each principal forming his own agency. The new firms will be John W. Shaw, Inc., and LeVally, Inc. Shortly after the agency started, it had a fast growth that had the trade talking about it. One of its major surprises was taking the Household Finance account from BBD&O. Shaw bought out LeVally for an undisclosed sum. Each, Shaw stated, would take about a million dollars worth of billing to new agencies. LeVally takes the Household Finance account, which sponsors the net show. The Whistler , and according to LeVally other accounts that are planning to get into radio in the near future. Show stated that he will take such accounts as Grace Shoe Company, Dromeyer Company, Standard Milling, Victor Welding and Lumberman’s Mutual an

WBBM is inciting free-lance script writers to submit material for a new half-hour mystery show which will replace The Whistler when Whistler moves to New York . . . Campus Cavalcade is a new series of weekly news round-ups about colleges in Ohio which will begin airing Saturdays, February 1 over WOSU, Ohio State University station.

Old Time Radio (OTR) programs are still listened to today by a dedicated group of fans and aficionados. OTR refers to audio dramas, comedies, and other entertainment programs that were produced from the 1920s to the 1960s and broadcast primarily on AM radio. Despite the advent of television and other forms of modern entertainment, many people continue to enjoy the nostalgia and charm of these classic radio shows .

“ Blondie ” Leads Coast Segs NEW YORK, Sept. 7— Blondie , with a rating of 18.8, lends the first 15 programs on the Pacific Network Hooperatings report, Whistler , with a rating of 13.4, and Michael Shayne , with 12.9, are second and third respectively. Others among the first 15, in order of their rating, are: Aldrich Family 11.4; Frank Morgan , 11.3 ; Crime Doctor , 11.0; Jervens Summer Edition, 10.8: Adventures of Ellery Queen , 10.8; Quiz Kids , 10.2; Big Town , 10.2; Mr. and Mrs. North , 10; Screen Guild Players, 9.7; Skippy Hollywood Theater , 9.7; This Is Your FBI , 9.1, and Bob Hawk Show, 9.1.

 "Fibber McGee and Molly" was a long-running American radio comedy series that aired from 1935 to 1959. The show was created by Don Quinn and featured Jim Jordan and Marian Jordan as the title characters, Fibber McGee and his wife Molly. The series was set in the fictional town of Wistful Vista and centered around the everyday lives and misadventures of the main characters. Fibber was portrayed as a fast-talking, boastful, and often clueless man who was always getting into trouble, while Molly was his level-headed and practical wife who often had to clean up after his messes. The show was known for its clever writing, talented voice actors, and memorable catchphrases. The show's popularity skyrocketed in the 1940s, and it became one of the most popular radio comedies of its time. It was estimated that more than 40 million people tuned in each week to listen to the antics of Fibber and Molly. The show was also known for its elaborate sound effects, which included the famo